浙江省中小企業(yè)國際競爭力提升探析

國際貿(mào)易論文編號:GM074    包括:開題報告及任務(wù)書,論文字數(shù):10504,頁數(shù):15

目   錄

1概論 ..............................................2
1.1企業(yè)國際競爭力的內(nèi)涵 ............................2
1.2 我國中小企業(yè)的界定及發(fā)展狀況 ...................2
2浙江省中小企業(yè)國際競爭力的實證分析................ 5
2.1浙江省中小企業(yè)國際化發(fā)展情況-................... 5
2.2浙江省中小企業(yè)國際競爭力的制約因素分析 ..........7
 3 提升浙江中小企業(yè)國際競爭力的對策建議 ............9
3.1提升浙江省中小企業(yè)國際競爭力的戰(zhàn)略模式選擇 ......10
3.2 提升浙江省中小企業(yè)國際競爭力的具體措施 .........11
參考文獻 ...........................................14
致   謝 ............................................15

摘  要

    無論是經(jīng)濟特區(qū)還是內(nèi)陸省份，中小企業(yè)在經(jīng)濟建設(shè)中的突出貢獻已備受人們關(guān)注。浙江省今年來所取得的巨大成就，與那些新興的中小企業(yè)息息相關(guān)。但同國有企業(yè)和跨國公司相比，中小企業(yè)有其自身的缺陷和障礙，而只有通過加快中小企業(yè)的國際化步伐，增強國際競爭力，才能有效的克服這些障礙。
本文首先對浙江省中小企業(yè)國際競爭力的發(fā)展進行了實證分析，在此基礎(chǔ)上提出了制約浙江省中小型企業(yè)國際化發(fā)展的因素：中小企業(yè)管理缺陷，融資困難和對外發(fā)展的技術(shù)制約。隨后提出了提升浙江省中小企業(yè)國際競爭力的三大戰(zhàn)略模式選擇：與大企業(yè)合作模式，品牌模式和高科技園區(qū)模式。最后從中小企業(yè)自身和政府兩個方面提出了提升浙江省中小企業(yè)國際競爭力的對策。

【關(guān)鍵字】中小企業(yè)   國際競爭力   戰(zhàn)略模式

Abstract

  Regardless of is the special econmic zone or the interior province,mid-and small-scale enterprise’s prominent contribution in the economic development is paid attention by the people. Zhejiang Province obtained the huge achievement in recent years,were closely linked with these emerging mid-and small-scale enterprises.But compares with the state-owned enterprise and the multinational corporation,mid-and small-scale enterprise has its own flaw and barrier,but only has through speeding up the internationalization step of the mid-and small-scale enterprise,increasing the Internationl competition strength,it can effectively overcome these barriers.
  This article firstly carry on the real diagnosis to the international competition stength development of Zhejiang Province’s mid-and small-scale enterprise,and propose the factor in this foundation which restricts the Zhejiang Province small and medium-sized enterprise’s internarionalization development:the management flaw of mid-and small-scale enterprise,difficult of financing and the technical restriction of foreign development.Afterward propose three big strategic patterns choice to promote the international competition strength of Zhejiang Province’s mid-and small scale enterprise:With big enterprise cooperation pattern,brand pattern and high tech garden area pattern.Finally propose countermeasure to promote the international competition stength of mid-and small-scale enterprise in Zhejiang Province by the small business own and the government two aspects.

【Key Words】Small and Medium-sized Enterprises International competitiveness Strategic pattern