我國移動電子商務的發(fā)展與應用研究

電子商務論文編號:DZ068  包括:開題報告及任務書,論文字數(shù):14120,頁數(shù):20
目  錄
1    引言 .......................................................2
1.1  研究背景和意義 .............................................2
1.2  本文研究路徑 ...............................................2
2    移動電子商務的概念分析 .....................................2
2.1  移動電子商務的產(chǎn)生 .........................................2
2.2  移動電子商務的概念 .........................................3
2.3  移動電子商務的特點 .........................................3
3    我國移動電子商務的技術與安全分析........................... 4
3.1  移動電子商務的技術分析 .....................................4
3.1.1 WAP技術的應用 .............................................4
3.1.2 移動通信技術的應用 ........................................4
3.2  我國移動電子商務的安全分析 .................................6
3.1.1 移動電子商務的技術安全 ....................................6
3.2.2  我國移動電子商務的法律環(huán)境分析........................... 6
4    我國移動電子商務的發(fā)展分析 .................................8
4.1  移動電子商務在國外的發(fā)展情況............................... 8
4.2  我國移動電子商務的發(fā)展分析................................. 9
4.2.1我國移動電子商務的發(fā)展過程 .................................9
4.2.2我國移動電子商務的相關產(chǎn)業(yè)的發(fā)展狀況 .......................9
5    我國移動電子商務的應用 .....................................10
5.1  我國移動電子商務的應用分析 .................................10
5.1.1我國移動電子商務的市場分析 .................................10
5.1.2我國移動電子商務的業(yè)務分析 .................................11
5.2  我國移動電子商務的應用前景 .................................14
6.    總結 ......................................................17
參考文獻 ........................................................19
致謝 ...........................................................20

摘  要
     當今擁有互聯(lián)網(wǎng)接入功能的移動電子電話已經(jīng)普及，人們通過計算機與互聯(lián)網(wǎng)連接獲取信息，電子商務在世界的普及和發(fā)展，給人們帶來了很多改變。移動通信技術的革新、應用，使移動手機不再是神話。移動電話以無線通信方式方便地提供隨時隨地的交流與溝通。隨著生活節(jié)奏的加快，人們需要更快速更便捷的方式來獲得各方面的信息。如：隨時隨地的收發(fā)電子郵件、查閱新聞、股票信息、訂購各種急需商品，即實現(xiàn)移動互聯(lián)。這使移動電子商務—一種新型的電子商務模式應運而生。
本文針對中國移動電子商務的應用進行分析，研究中國移動電子商務的發(fā)展前景。首先，淺析了移動電子商務的概念問題，包括移動電子商務的產(chǎn)生、概念、特點。接著，對移動電子商務的相關技術進行了分析，有WAP技術推進、移動通信技術的變革等。它們給移動電子商務帶來技術支持。進一步對移動電子商務安全問題進行研究，從技術和法律兩方面著手。最后在移動電子商務的應用方面分析，對我國移動電子商務進行研究，從而促進我國移動電子商務的快速發(fā)展。

[關鍵詞] 移動電子商務  WAP  3G  移動通信技術

Abstract
The innovation and application of mobile communicating technology make mobile telephone a reality rather than a myth. Mobile telephones that can be linked to the internet to receive information are wildly used nowadays and people can make communication whenever they want by using it. Because of the acceleration of life temp, people need to get all kinds of information more promptly and conveniently. We need to send and receive e-mails, look over news, refer to stock messages, order commodities urgent need and so on, no matter when and where we are. This makes a new e-business model—mobile e-business comes into being.                                                         
This article is prominently an analysis of the status quo and prospect of mobile e-business in China. First, it makes a simple analysis of the concept of mobile e-business including the generation, concept and character. Then, it introduces the technologies in relation to mobile e-business including WAP propelling technology and the innovation. Of mobile communicating technology.  It still makes a further study of the security of mobile e-business in terms of technology and law. Finally it makes an analysis of the application of prospect of mobile e-business in China.

 [Key words] Mobile E-business; WAP; 3G; Mobile Communicating Technology