景德鎮陶瓷原產地名稱保護調研分析

國際貿易論文編號:GM015    包括:開題報告及任務書,論文字數:14254,頁數:20

目  錄
1 引論 ...............................................2
1.1選題的背景和現實意義.............................. 2
1.2原產地名稱的內涵 ..................................2
1.3原產地名稱保護的相關法律 ..........................4
1.4相關研究綜述 ......................................6
2 景德鎮陶瓷原產地名稱的歷史來源 .....................6
3 景德鎮陶瓷原產地名稱保護的現狀 .....................8
3.1在原產地名稱保護的方面的現行舉措.................. 8
3.2潮州瓷侵害景德鎮瓷器原產地名稱案例實錄............ 9
4 景德鎮陶瓷原產地名稱保護的效果評析 .................10
4.1保護的成功之處 ....................................10
4.2保護工作遇到的瓶頸 ................................11
5 加強景德鎮陶瓷原產地名稱保護的對策 .................13
5.1對先進地區原產地名稱保護經驗的借鑒................ 13
5.2強化原產地名稱保護的對策 ..........................16
6 結論 ...............................................17
參考文獻 .............................................18
致   謝.............................................. 20

摘    要

     “景德鎮”是我國最有代表性的，頗具國際競爭力的原產地名稱，保護景德鎮原產地名稱對于弘揚我國民族傳統文化，促進陶瓷工業的發展，維護消費者的利益具有十分重要的作用。為防止“景德鎮瓷器”這個彌足珍貴的原產地名稱繼續遭到非法侵害，本文對景德鎮瓷器原產地名稱保護工作進行了調研分析。第一部分是與原產地名稱的相關概念及法律保護等研究綜述。隨后第二部分從景德鎮陶瓷原產地名稱的歷史由來入手，深入探究該原產地名稱的深厚底蘊。第三部分和第四部分分別通過對景德鎮陶瓷原產地名稱保護狀況的調研和保護工作效果的評析，總結工作中的成功經驗，吸取保護過程中的教訓。論文最后，在前面調研分析的基礎上，提出了在世貿組織框架內能夠做到的一些切實可行的保護對策，如堅持將原產地名稱納入商標法中給予法律保護；強化政府職能，監督企業，保證擁有原產地名稱的產品質量；向陶瓷企業普及原產地名稱保護的知識，提高整個原產地地區的維權保護意識等。

【關鍵詞】景德鎮陶瓷   原產地名稱   保護   對策

 Abstract

“Jingdezhen” is one of the most representative appellations of origin which full of competitive capability in our country. The protection of this appellation of origin will not only enhance the development of the traditional culture of our nation and the ceramic industry, but also preserve the consumer’s right. This article aims at making some investigation and analysis to the protection of Jingdezhen’s original appellation, the objective of the first part is to make some brief introduction, the second part emphasizes on historical origin of Jingdezhen ceramics’ appellation of origin, and thereby studies the profound knowledge implied in it. Then in the third and the fourth part, through the investigation of the protection of appellations of origin and the eva luation of effect of the protection work, we summarize the experience and learn a lot from this. In the final part, on the basis of the investigation and analysis, the article suggests some practical and feasible protection countermeasures according to the principles made by the World Trade Organization, such as we should try to give it the legal protection by the trademark law; we must strengthen the government function, surveil the enterprise, guaranteed the quality of porcelain produced in Jingdezhen; The management and supervision department must popularize the knowledges of appellations of origin protection to the ceramic enterprises, in order to enhance the protection consciousness in the whole area and so on.

【Key Words】Jingdezhen ceramics; Appellations of origin; Protection; Countermeasure