湖州地區旅游業發展現狀及對策研究

國際貿易論文編號:GM460  論文字數:19347.頁數:30

正文目錄
  引言 …………………………………………………………….1
第一節 選題的背景與意義 ………………………………………………….1
第二節 研究的目的與基本內容   ……………………………………………2
第三節 研究的方法及思路  …………………………………………………3
  相關理論文獻綜述  ……………………………………………4
第一節 產業經濟學與旅游產業經濟學的理論體系   …………………………4
第二節 城市旅游競爭力……………………………………………………5
第三節 旅游業在國民經濟中的地位與作用 …………………………………6
第四節 中國旅游業的發展現狀 ……………………………………………9
第三章  湖州地區旅游業的概況與制約因素 ………………………11
湖州旅游的總體概況    ……………………………………………11
第二節 湖州旅游業存在的制約因素………………………………………13
第四章  湖州地區旅游業發展的對策建議……………………………17
 湖州地區旅游業發展的對策………………………………………17
 湖州竹文化旅游的發展優勢 ………………………………………18
 湖州地區發展竹文化旅游的思路   …………………………………19
第四節 湖州地區旅游業展望   ……………………………………………20
第五章  總結 …………………………………………………………22
參考文獻  ………………………………………………………………23
致謝  ……………………………………………………………………25

摘 要
 現代旅游已形成一個相對獨立的經濟產業——旅游業。當今世界，旅游業已成為全球經濟中發展勢頭最強勁和規模最大的產業之一。作為一個經濟性的產業,其具有關聯度大,綜合性強,能極大推動經濟的增長,我們需要在地區經濟發展中樹立發展旅游產業的觀點。
 我國是一個地大物博的文明古國，各個地區的旅游資源都非常豐富，有著自身不同的特色。然而，小地區旅游業的崛起也是不可忽視的，越來越多的群體開始重視用物質的能力來換取身心的愉悅，再加上2008年小黃金周短途旅游的興起，向往寧靜悠閑的旅游，慢慢在各中小城市中被發掘，并且日益壯大。本文就以湖州地區為例，突出介紹其別具一格的旅游資源。
 本文主要運用宏觀到微觀，國家到地區，逐漸縮小范圍的方式來闡述，正文首先從經濟學的角度出發，經過資料的整理和歸納，借鑒了產業經濟學和城市旅游的競爭力的理論體系；第二部分先分析了我國旅游業的現狀，與國民經濟的相關性，再找出發展存在的問題；最后則是縮小到湖州地區旅游業的概況與可行性措施。以文化旅游為主方向，重點以竹文化旅游為例，利用發展的優勢，尋找其中存在的問題，最后提出發展的思路和對策，鼓勵旅游消費成為湖州的消費熱點和新的經濟增長點。

關鍵詞：產業經濟、旅游、城市競爭力、文化旅游

The situation and countermeasures of tourism industry in Huzhou

ABSTRACT
 Modern travel has become a relatively independent economic industry - tourism. In the world, tourism has become the most robust development momentum and one of the largest industries in the global economy. As an industry of the economy, it is relevance, integrated and strong, and also can promote economic growth greatly, we need to foster the point of view that regional economic development in the development of the tourism industry.
 China is a plenty-resource country with ancient civilizations, it has rich tourism resources in various regions, and has its own different characteristics. However, the rise of the small region tourism can not be ignored, more and more groups began to use the material for physical and mental capacity to the good, coupled with the small Golden Week in 2008, the rise of short-distance travel, leisure travel longing for the quiet, slowly in several of small cities in the excavation, and growing stronger. This article is an example to Huzhou, highlighting its unique tourism resources.
 In this paper, macro economy to micro economy, country to region can be used, and gradually narrow the scope of the way to elaborate. The first part is the view of economics point. After the collation of data and summarized, it gives the theoretical system of Industrial Economics and the competitiveness of the tourist city. The second part, it analysis the situation of China's tourism industry, the relevance of the national economy, and then find out the development of the existing problems. The last is narrowed to Huzhou in the tourism industry and the feasibility of the status measures. To cultural tourism oriented direction, focus to bamboo culture tourism as an example, the use of the advantages of development, which find the existing problems, and concludes with the development of ideas and measures to encourage tourism consumption in Huzhou become the hot spot consumption and new economic growth point.

KEYWORDS：industrial economics, tourism,  city competitiveness,  culture tourism