淺析浙江紡織企業外貿競爭能力提高的對策

國際貿易論文編號:GM534  論文字數:9762.頁數:17

正文目錄

第一章  引言    ………………………………………………………….1
第二章  浙江紡織企業的外貿發展現狀分析………………………….2
　浙江省紡織企業的外貿總體現狀了解 ………………………...2
第二節　后配額時代對浙江省紡織企業外貿發展的影響分析 …………..……3
第三節　紡織品出口關稅取消對浙江省紡織企業外貿發展的影響分析…..…...4
第四節　提高外貿競爭能力是加快浙江省紡織企業對外發展的有效途徑…..…4
第三章  浙江省紡織企業外貿競爭能力的問題剖析…… …………….6
第四章   提高浙江省紡織企業外貿競爭能力的對策探析..…………...8
第五章   總結  ………………………………………………………….11
參考文獻   ……………………………………………….……….…….12
致謝    
附錄   

摘要
    本文從分析浙江紡織企業的總體現狀出發,指出了雖然取消配額和取消紡織品關稅，給紡織企業帶來了很多機遇，但面對機遇的同時，挑戰卻更加艱巨了，因此提高浙江紡織企業的外貿競爭能力是浙江紡織企業持續發展的必然途徑。那么怎么提高外貿競爭能力呢？本文從反映和衡量浙江紡織企業外貿競爭能力高低的因素,如出口商品結構,出口企業規模,國際市場占有率,外貿人才質量和出口商品品牌經營等分析著手，找出其中存在的問題，提出了相應的改善對策。但本文認為浙江紡織企業想要提高外貿競爭能力關鍵還是在企業自身，紡織企業只有不斷提高自身的素質，才能在競爭中處于優勢。
 
關鍵詞：浙江紡織企業、外貿競爭能力、對策
 
ANALYSIS ON ZHEJIANG TEXTILE ENTERPRISES HOW TO IMPROVE FOREIGN TRADE COMPETITIVENESS

ABSTRACT

 This paper bases on the analysis of the overall situation for Zhejiang textile enterprises, and points out that despite the canceling of textile quotas and tariffs, textile enterprises also bring a lot of opportunities, but in the face of opportunity, the challenges are more arduous. Therefore improving foreign trade competitiveness of Zhejiang textile enterprises is the inevitable way of sustainable development of Zhejiang textile enterprises.
 But how to improve foreign trade competitiveness? This paper begins with the analysis of factors on reflecting and measuring the level of foreign trade competitiveness of Zhejiang textile enterprises, such as the structure of export commodities, the scale of export enterprises, the share of international market, the quality of foreign trade talent, the brand management of exports and so on, finds the problems which exist, and raises the corresponding improvement measures.
 But this paper thinks that the key of improving foreign trade competitiveness of Zhejiang textile enterprises is enterprises themselves. Only by improving their quality continuously, Zhejiang textile enterprises can stand in advantage in the competitison.

 KEYWORDS: Zhejiang textile enterprises，foreign trade competitiveness，countermeasures