The The expense is refers to the people to expend each kind of material and the intellectual and artistic product meets individual life needs, it disburses as the national, has the actuation function to the economy. The entertainment expense is refers entertainment the expense main body ideology and the idea control, has the destination to expend and to enjoy the entertainment the activity. It took the expense the important constituent, in inhabitant's consumption pattern, the proportion unceasingly rose, has reflected our country economy development level, also had reflected the economic structure promotion (from take first, second industry primarily transformed as second, the tertiary industry primarily), therefore researched the entertainment expense, held the model of expense type and the commodity, studied our country region economy the development to change. This article take the Ningbo area entertainment expense data and the case as the basis, uses already has studied economic theory and study method, emphatically from the present situation, the characteristic, the effect and so on several aspects, expended to Ningbo entertainment, carries on a minute stage to carry on the analysis, and the tendency which expended to Ningbo entertainment has made the forecast, thought along with the average per person income level unceasing enhancement, the entertainment economy quietly was emerging. This not only will become high, center an income crowd's new consumption hot spot, moreover also will have the positive function to the home industry structure promotion and the increase employment.
KEYWORDS: entertainment expense, expense difference, multiplication
