媒體在公共行政中的作用分析

摘要：在當今時代背景下，政府部門的公共管理的效率和水平在不斷提高，從而使得公共管理更好地協助政府，通過二者之間作用，政府利用公共管理提高社會各方面質量，同時也在優化和提升公共管理的方法，形成一個全社會受益的關系。更值得一提的是，隨著當今媒體的現代化，政府能夠更好更全面地履行公共管理的責任和義務，大大促進了社會的發展，規范了市場的秩序，保護了社會的利益，進一步使人類社會更加現代、和諧甚至達到理想狀態。因此，我們必須依靠媒體，利用好媒體的功能作用，并且長期有效地做好公共管理的相關工作，才能最優、最快、最有效地發展。在本文中，我主要分析和闡述了媒體在公共管理中的作用，進一步明確媒體在公共管理中的關鍵地位。

關鍵詞：公共管理；媒體；作用分析；政府職能

目       錄

1.緒論···························································5

1.1研究背景與意義··············································5

1.1.1研究背景··············································5

1.1.2研究的意義············································5

1.2研究現狀····················································5

1.2.1外國研究現狀··········································5

1.2.2國內研究現狀··········································6

2.相關概念以及理論概述···········································6

2.1相關概念概述················································6

2.1.1傳統媒體··············································6

2.1.2新媒體················································6

2.2相關理論解釋················································7

2.2.1沉默螺旋理論··········································7

2.2.2治理理論··············································8

3.媒體對我國政府危機管理的影響···································9

3.1媒體改變了公共危機的傳播方式································9

3.2媒體促進了政府公共危機管理的靈活性··························10

4.新媒體環境下發展公共行政管理的舉措·····························11

4.1 加大對行政管理人員的管理力度·······························11

4.2推進相關法律法規的建設······································11

4.3完善公共管理體系············································12

4.4 加強對新媒體輿論的監督與管理·······························12

5.結語···························································13

6.文獻