摘 要
現代物流的標志是第三方物流的出現，第三方物流是專門從事物流活動的專業組織，為生產和流通部門提供服務。物流企業發展現代物流的障礙來自兩方面，首先是難以逾越的體制性障礙，所有的物流要素被政府部門所分割，沒有一個統一的物流市場，現代物流企業根本不可能發展。其次，中國企業“小而全、大而全”的問題沒有根本解決，企業的經營觀念沒有根本改變。因此，物流企業很難獲得獨立，第三方物流并不為企業所理解和接受。隨著我國經濟的進一步發展，經濟全球化進程的加快和我國加入WTO后，社會生產、流通、消費方式的改變，以及當前運輸市場的激烈競爭。向現代物流發展，尋求新的發展空間和利潤增長點已成為貨運代理企業當前一項緊迫的戰略任務。
本論文首先簡要地闡述了本選題的意義及創新點。其次提出第三方物流的基礎理論。然后分析貨代企業發展現狀及問題，論述中外貨運代理企業發展產業環境。再通過SWOT分析法提出杭州一運集團發展第三方物流的戰略。最后為論文的結論。
關鍵詞：第三方物流、貨運代理企業、戰略研究
ABSTRACT
The sign of modern logistics is the appearance of the third party logistics the third party logistics is the organizations focusing on logistics activity, they provide the logistics service to manufacturing and circulating company. The obstacles of logistics companies developing into modern logistics companies come from two aspects。First is the outdated system，all the logistics factors are divided by the centre government The uniform logistics market still doesn't get into shape It is impossible for the traditional logistics transform to modern logistics。Second is that companies do everything is still not solved. The idea of management is still not changed。Thus the logistics companies are hard to manage independently。The third part logistics is difficult to be understood and accepted。As China's economy sharp increases and the entrance of WTO, causing the way of produce, circulating and consume changed。Together with the drastically competency of transportation market。So it is an urgent strategy for the company to transform to modern logistics Freight Forwarding Corporations’ and look for new growing space and find new benefit-supporting。
This paper first briefly explained the significance of the topics and innovation. Second, the basic theory proposed third-party logistics. Then analyzed the situation and freight forwarding business development issues, discuss the development of industry and foreign freight forwarding business environment. SWOT analysis and through a transport group made the development of Hangzhou, third party logistics strategy. Finally the paper concluded.
Keywords: third party Logistics, Freight Forwarding Corporations, strategy research
