影視劇融資方式研究

電視制片管理論文編號(hào):DSZP034 論文字?jǐn)?shù):6357,頁(yè)數(shù):10 附任務(wù)書,開(kāi)題報(bào)告,中期檢查表,指導(dǎo)記錄,答辯表

目 錄
緒 論 1
一、影視劇融資的主要方式 1
二、我國(guó)國(guó)內(nèi)影視劇融資狀況 2
（一）從《集結(jié)號(hào)》看國(guó)內(nèi)大片融資 2
（二）《少年包青天》融資分析 3
（三）《不共戴天》的融資策略 4
三、我國(guó)影視劇融資對(duì)策和建議 4
致 謝 6
參考文獻(xiàn) 7

 摘要：影視劇生產(chǎn)的資金的來(lái)源可分為自有資金和外部融資。自有資金主要源于制作機(jī)構(gòu)自身的利潤(rùn)積累，但它一般不作為全部的資本金。外部融資主要來(lái)源于銀行融資，股票融資等。在我國(guó)，影視劇融資的方式，渠道是比較狹隘的，會(huì)在一定程度上影響影視劇的健康發(fā)展。
 本文對(duì)影視劇融資方式進(jìn)行研究，探討如何開(kāi)拓出更多更適合的融資方式，提出建設(shè)性的意見(jiàn)。分析國(guó)內(nèi)外影視劇融資成功的案例，從中獲得一些關(guān)于融資方式的啟示。總結(jié)國(guó)內(nèi)影視融資的大體狀況，不同的影視劇應(yīng)尋找適合的渠道進(jìn)行融資，并且要運(yùn)用多種方式融資，結(jié)合財(cái)務(wù)管理等知識(shí)使風(fēng)險(xiǎn)與收益匹配，使影視劇能夠有資金保證拍攝，使我國(guó)影視劇發(fā)展更健康，市場(chǎng)更加規(guī)范。
 關(guān)鍵詞：影視劇；融資方式；融資對(duì)策
                                        
THE RESEARCH OF THE METHODS OF FINANCING IN
 TELEVISION AND MOVIE INDUSTRIES
   ABSTRACT:The source of funds used to produce television drama composes of free funds and external funds. Free funds Mainly come from the accumulation of TV maker’s own profit, but it is not seen as all capital funds. External funds Mainly come from bank investment, stock financing and so on. In our country, the ways of financing film and television drama are limited. Which, to some extent, affect the film and television drama’s health development..
 The paper studies the methods of financing film and television drama and approach how to open up more suitable mode of financing,make constructive suggestions. By analyzing some domestic and foreign case of getting success in financing ,we can get some apocalypses. Summarized the general situation of the domestic film and television financing,different TV drama should look for different suitable channel to make financing in a variety of ways. In the process, the risk must match up with the earnings.Combined with knowledge of financial management.To be able to TV drama to shoot a guarantee of funds. also will make the TV drama and film market to develop healthily, as a result, the market will become much more standard.
  Keyword: Films and Teleplays；financing way ；financing countermeasures